Supersmile® CRYSTAL COLLECTION TOOTHBRUSHES DESIGNED BY RUBIN SINGER
Supersmile® Crystal Collection Toothbrushes designed by Rubin Singer / Designed by Rubin Singer. A leading New York designer, Rubin has created clothes for major celebrities such as Beyonce, Alicia Keys, and Mariah Carey. What is the Supersmile® Crystal Collection? Dr. Irwin Smigel, world-renowned “Father of Aesthetic Dentistry,” wanted to create a toothbrush that satisfied the highest standards of beauty and performance. As a result, every feature of the Crystal Collection has been the subject of extensive research and meticulous design. Our team of expert product engineers identified the elemental components of the brushing process and streamlined them for complete efficiency. At the same time, Rubin Singer’s elegant design provides unique, refined aesthetic appeal. Supersmile® Crystal Collection Toothbrushes
Launch Date: June 2014.
With the greatest attention given to customer feedback, the Crystal Collection has been modeled to rest firmly and comfortably in your palm. Facilitating the precise hand-and-wrist positioning needed for optimal cleaning, the Collection easily maintains the ADA-recommended 45˚ degree brushing angle. Truly a market first, the Crystal Collection’s brushes provide superior performance while doubling as sculptural works of art.
The Supersmile® Crystal Collection features a slim, lengthened Lucite handle, ergonomically shaped with a series of indentations to guide hand-positioning to the ADA-recommended 45˚ brushing angle, as well as 5 tufted rows of soft, rounded nylon bristles. These elements of unique and improved design yield the softest, most thorough brushing experience yet. Gently massaging the gums and cleaning teeth, the Collection reaches delicately beneath the gum-line (the sulcus) where plaque accumulates and causes decay. A flat bottom also enables each brush to stand upright for hygienic drying.
Why it’s Different
Over the last several years, a profusion of brushes on the market failed to meet their claims of efficacy and durability, and some even contributed to periodontal issues. Because of the Supersmile® Crystal Collection’s unique brush shape, the bristles don’t fray, and you’ll clean deeper, safer, and easier than ever. In addition to these functional benefits, the Crystal Collection sets a new standard in beauty for toothbrushes, and complements the theme of any well-decorated bathroom.
5 Gemstone-inspired Colors: Orange Sunstone, Pink Diamond, Green Peridot, Blue Lapis, and White Coral.
Supersmile® Intelligent Smile Care is a clinically-proven collection of premium whitening, breath-freshening and cavity-fighting formulations designed to deliver the most comprehensive, safe and effective in-home oral care, prolonging the health and beauty of teeth and gums between dental visits. Formulated with the proprietary whitening ingredient CALPROX®, Supersmile® is the invention of Dr. Irwin Smigel, president and founder of the American Society for Dental Aesthetics, and world-renowned as the “Father of Aesthetic Dentistry.” Supersmile® is sold online at www.supersmile.com